APA Style
Michaelson, Gerald A. (2004).
Zun Tzu Strategies For Marketing : 12 Essential Principles For Winning The War For Customers .
New York:
McGraw Hill.
Chicago Style
Michaelson, Gerald A.
Zun Tzu Strategies For Marketing : 12 Essential Principles For Winning The War For Customers.
New York:
McGraw Hill,
2004.
Text.
MLA Style
Michaelson, Gerald A.
Zun Tzu Strategies For Marketing : 12 Essential Principles For Winning The War For Customers.
New York:
McGraw Hill,
2004.
Text.
Turabian Style
Michaelson, Gerald A.
Zun Tzu Strategies For Marketing : 12 Essential Principles For Winning The War For Customers.
New York:
McGraw Hill,
2004.
Print.