APA Style

Aaker, David A. (1996). Building Strong Brands . New York: FP Free Press.

Chicago Style

Aaker, David A. Building Strong Brands. New York: FP Free Press, 1996. Text.

MLA Style

Aaker, David A. Building Strong Brands. New York: FP Free Press, 1996. Text.

Turabian Style

Aaker, David A. Building Strong Brands. New York: FP Free Press, 1996. Print.