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Managing Brand Equity: Capitalizing On The Value Of A Brand Name
Aaker, David A
Edition
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ISBN/ISSN
0-02-900101-3
Collation
299 hlm : 23 cm
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-
Call Number
658.8 Aak-m
Edition
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0-02-900101-3
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299 hlm : 23 cm
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658.8 Aak-m
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Building Strong Brands
Aaker, David A
Edition
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ISBN/ISSN
0-02-900151-X
Collation
380 hlm : 23 cm
Series Title
-
Call Number
658.827 Aak-b
Edition
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0-02-900151-X
Collation
380 hlm : 23 cm
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658.827 Aak-b
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Brand Leadership
Aaker, David A
Joachimsthaler, Erich
Edition
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ISBN/ISSN
0-684-83924-5
Collation
350 hlm: 24 cm
Series Title
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Call Number
303.34 Aak-b
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0-684-83924-5
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350 hlm: 24 cm
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303.34 Aak-b
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